Can it book appointments inside WhatsApp?

Yes, through your connected calendar. Customers can book, reschedule or cancel in the WhatsApp conversation and receive a confirmation there, without switching apps or waiting for a callback.

Does it work alongside my phone and other channels?

Yes. WhatsApp shares one inbox with phone calls, SMS and web chat, and the same business knowledge answers on each, so replies stay consistent wherever a customer writes.

Will customers know it's AI?

Masheev identifies itself as an AI assistant in its first AI reply in the conversation. It focuses on resolving the request and hands off to your team whenever a person is the better fit.

How much does it cost?

WhatsApp is an approval-gated private beta for Growth accounts. Standard Growth pricing and measured usage apply once Masheev confirms the business account is eligible and the required Meta access is available.

AI that replies, answers, and books on WhatsApp

Masheev answers WhatsApp messages from your business knowledge, books appointments in the chat and hands the rest to your team, in the same inbox as your calls and texts. Available as a private beta.

Request beta access See pricing

Private beta on Growth
Eligible business accounts
Meta approval required

Conversations

Tomas Lindqvistnow

I was told I would get money back on the callout.

You

Aisha Patelnow

Can you come out on Saturday?

Draft2

Marcus Boatengnow

Call completed, job booked

AI1

Website visitor18m

Chat ended, Saturday hours confirmed.

Marcus BoatengThu

Job #1032 closed, invoice sent by text.

Aisha PatelWed

Warranty PDF sent for the Rinnai unit.

Unknown callerTue

No voicemail left. Screened by AI.

Website visitorMon

Quote request routed to Dana for follow-up.

You

8 conversations today · 6 handled by AI · 2 needed you

Demo board. Synthetic conversations, real product interface.

What is WhatsApp Business AI?

WhatsApp Business AI is software that reads and replies to your WhatsApp Business messages. It answers questions, books appointments and resolves routine conversations, then hands off to a person when needed, so WhatsApp stops being another app someone has to keep checking.

Masheev brings WhatsApp into the same inbox as your phone calls, SMS and web chat. It replies during the coverage hours you set, books through your connected calendar and supports multilingual conversations. Access is a private Growth beta and requires an eligible WhatsApp Business account plus the applicable Meta approval.

WhatsApp without the constant checking

Replies in the chat
Answers from your business knowledge in the thread the customer started, instead of a canned 'we'll get back to you'.
Books in the conversation
Customers book, reschedule and confirm without leaving WhatsApp, through your connected calendar.
Hands off when it should
Anything outside your rules goes to your team with the conversation attached.
Next to your other channels
WhatsApp sits in the same inbox as calls, SMS and web chat, so there's one place to look.